SEMA Show 2012 Day #1 Vehicle Unveilings

The annual SEMA Show in Las Vegas was this past week and there was plenty to see and do for the automotive enthusiast. I was at the show representing California Car Cover as we were part of numerous vehicle unveilings on Tuesday. I spent the rest of the show looking for new products and capturing photos and videos of all the custom cars on display. Here are photos from the first day of SEMA. I will post photos from Day #2 of the SEMA Show 2012 on the blog early next week.
Goolsby Custom Camaro at the Lokar Booth.
Tuesday was all about custom vehicles being unveiled for California Car Cover. We contributed a number of custom fit California Car Covers to projects, so we wanted to make sure we were on hand at the big unveils. The first stop for the day was at the Lokar booth for the custom 1969 Chevy Camaro built by Goolsby Customs. It was built for the owners of Lokar and featured many of Lokar's products.


The Chevy Camaro was finished in Lokar's signature colors


Husky Liners NHRA Chevy Camaro
 Before our next unveiling featuring cars built by Rich Evans, I took some photos of the cool and unique cars and trucks on display at the SEMA Show.


The view from the second level

Hurricane Sandy unfortunately kept some attendees away, but there was still a large crowd in attendance.

The next stop was the first of two unveiling featuring the work of Rich Evans. Rich is based out of Huntington Beach and comes up with some wild custom cars and trucks. This custom Hummer Roadster was put together with Rich and a great group of car builders. The Hummer was kept under a California Car Cover Customweave cover until the unveiling.




calcarcover on Instagram #sema

Rich and I after the unveiling
Next it was off to the ARP booth for the unveiling of the Pure Vision Design Martini Mustang. Pure Vision owner, Steve Strope, has been a long time friend and customer of California Car Cover.
 The Martini Mustang was kept under one of our California Car Cover unveiling covers with custom California Car Cover and Pure Vision Design logos.


Tony DeFrank & calcarcover on Instagram

 The Mustang picked up a Best Of Show Award from Ford as the best Ford at the event. It was quite an honor for Steve and the Pure Vision Design crew.


Pure Vision Owner Steve Strope and I after the unveiling.
 Next it was back to the show to find some new products and check out the custom vehicles.
Harley Motorcycle



ICON Pickup

A clean Chevy in the booth of our friends at Kindig-It Design






Custom exhaust display in the Magnaflow Booth.
The next unveiling was in the BASF booth featuring a custom Chevy Camaro built by longtime customers, the Ringbrothers. This custom Camaro, dubbed "The Grinch," has plenty of custom touches courtesy of the Ringbrothers.

 The BASF and Ringbrothers debuts at SEMA always attract a large crowd. It was nice to see a California Car Cover front and center. Big thanks to Ringbrothers for choosing CCC.






calcarcover on Instagram #ringbrothers
After the Grinch unveiling, it was over to the Wyotech booth for another debut of a Rich Evans custom car. This car was built in Canada and the US with the help of Rich's crew, plus graduates of the Wyotech automotive school.


That was our last unveiling of the day. It was a busy day for California Car Cover, but an enjoyable one. I had a lot of fun meeting customers and being on hand with the media to see some awesome cars being showcased. I took some more photos before leaving for the day.
Shelby Tribute at the SEMA Show

Custom Mini Hummer

Kindig-It Design 1955 Chevy

 The Ford booth is always home to plenty of cars, people and action at the SEMA Show. This year they had a number of autograph sessions, Twitter contests and video of Ford road racing team members. There were also plenty of custom Ford vehicles on display.


Automotive seminars were held throughout the day, everyday.


Ford So-Cal Roadster

The Street Rodder Road Tour Ford built by our friends at Hollywood Hot Rods.
That was about it from Day #1. I will post plenty of more photos here on Monday detailing all the action and sights from Wednesday at the 2012 SEMA Show. For more information on California Car Cover, please check out our website or Facebook page. -Tony

California Car Cover and Movember

California Car Cover is proud to be a supporter of Movember yet again in 2012. Movember cleverly raises awareness and money for important men's health issues. You can get more information on Movember on its website.
Past Movember styling.
This will be the forth year that Tony DeFrank and California Car Cover get involved with Movember. Basically, Movember asks men to start November clean shaven and grow a mustache all month long to raise awareness about men's health. It makes men walking billboards for the movement, as the mustaches become a interesting, funny, often concerning way to start a conversation about men's health issues, such as prostate cancer. Movember supports the National Prostate Cancer Foundation and Livestrong.

All month long, follow along with Tony DeFrank and California Car Cover on Facebook, Instagram and Twitter as Tony grows a mustache to spread the word. You can also check in at the official California Car Cover Movember page to see what's new or make a donation.

In addition this year, California Car Cover will be donating a portion of each sale of our "blue" products to the cause. For every bottle of our Golden Shine Clean & Clear Glass Cleaner or Sparkling Glaze Polish that is sold during November, we will make a contribution to Movember. You can keep your car clean for a good cause. "We are proud to be a part of Movember, yet again and I am glad to start growing my mustache once more," said Tony DeFrank, California Car Cover's Executive Director. "Everyone has been asking me when the mustache is coming back and Movember is here, so it is time."

Stock up on our Golden Shine products on the California Car Cover website and support Movember.

California Car Cover's Tony DeFrank and Jimmy DeFrank. The guy in the background is not related.

"My father has had a mustache for most of his life, so it fun to go to automotive events with him while I have my mustache. Keep an eye out for us at car shows during the winter," said Tony DeFrank. Below is a copy of the Movember promo sign at the California Car Cover retail store in Chatsworth, Ca.


Movember 2012 with some cowboys at the SEMA Show.
 And when you visit the California Car Cover showroom in Chatsworth, Ca this month, you will see the Movember signage, donation box and posters.